Reward Gateway
Reward Gateway
Reward Gateway
Turning client stories and case studies into valuable sales ammo for a multinational software provider.
Turning client stories and case studies into valuable sales
ammo for a multinational
software provider.
Turning client stories and case studies into valuable sales ammo for a multinational software provider.
The business
The business
Industry
SaaS
SaaS
Services
Content Marketing
Content Marketing
Reward Gateway is a US software company renowned for its employee rewards platform. Alma worked closely with RG’s global content manager over a four-year period to conduct client interviews and build a best-in-class case study portfolio to cover its core geos.
Reward Gateway is a US software company renowned for its employee rewards platform. Alma worked closely with RG’s global content manager over a four-year period to conduct client interviews and build a best-in-class case study portfolio to cover its core geos.
"Alma has produced incredible content for us to drive pipeline and accelerate deals. One of the first case studies they produced directly contributed to a closed deal in a matter of weeks. The team is reliable and works at a quick pace, but the work is still incredibly thorough."
Chloe Thompson
Global Content Manager, Reward Gateway
Global Content Manager, RG
The challenge
The challenge
Alma began working with Reward Gateway in 2020 to deliver a key part of its vertical content strategy. The idea was to provide its sales team with engaging case studies that showcased the impact that RG’s platform has made across its clients’ workforces.
We took the lead on running interviews with the likes of Dunelm, Mondelez, Checkatrade, Transport for London and many other household brands to source valuable insights, engagement stats and marketing hooks. We then converted these raw conversations into carefully structured case studies – all of which are featured here on the RG website.
Alma began working with Reward Gateway in 2020 to deliver a key part of its vertical content strategy. The idea was to provide its sales team with engaging case studies that showcased the impact that RG’s platform has made across its clients’ workforces.
We took the lead on running interviews with the likes of Dunelm, Mondelez, Checkatrade, Transport for London and many other household brands to source valuable insights, engagement stats and marketing hooks. We then converted these raw conversations into carefully structured case studies – all of which are featured here on the
RG website.
The impact
The impact
Driving conversions
Driving conversions
The case studies we’ve produced have led to a number of direct sales and closed deals with new prospects.
The case studies we’ve produced have led to a number of direct sales and closed deals with
new prospects.
Fuel for acquisition
Fuel for acquisition
RG’s content marketing strategy was a key factor in building the profile which led its multi-million pound sale to Edenred.
RG’s content marketing strategy
was a key factor in building the profile which led its multi-million pound sale to Edenred.
Long-term partnership
Long-term partnership
Ongoing work partnership for content
marketing, now over 4+ years
and counting.
Ongoing work partnership for
content marketing, now over
4+ years and counting.
Ready to step up your content game?
Ready to
step up your content game?
Feel free to drop us an email at hello@almacontent.com or book a call to chat through your challenges.
Warning: Booking a call with Alma may lead to outrageous momentum. Proceed with caution.
Feel free to drop us an email at hello@almacontent.com or book a call to chat through your challenges.
Warning: Booking a call
with Alma may lead to outrageous momentum.
Proceed with caution.
Drop us a line
hello@almacontent.com
Drop us a line
hello@almacontent.com
Drop us a line
hello@almacontent.com