The challenge

As one of the leading challenger law firms in the UK, Gunnercooke needed a content strategy for their annual conference – named ‘the Symposium’ – that reflected their unique culture and pioneering spirit.

What we did

This is the biggest event on the Gunnercooke calendar, and we made sure everyone knew it.

First, we delivered a three-month content campaign to build anticipation and confirm attendance. After that we produced a fully branded event guide for each of the 300 attendees.

But that’s not all. Shortly after the conference, we wrote the winning submission for Gunnercooke as they took home the top prize ‘Gold Award’ at that year’s Business Culture Awards. Winner!

Pre-event campaign and branded event guide for 300 attendees.

98% of GC lawyers ranked our content as ‘Very Good’ or ‘Excellent’.

Winning submission for Business Culture Awards’ top prize, the ‘Gold Award’.

What the client said...

The team at Alma really understand our business and the way we communicate, which has ensured that any content produced is on message and on brand. They bring new ideas to the table, helping us to work out the best approach to a project. Their content is interesting, relevant and always produced to a very high quality – even when working to tight deadlines!

Laura Jordan, Marketing Director at Gunnercooke

Need a hand with your content?